Marketing Ideas | Tom Orbach | Substack

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Marketing Ideas

Get the most powerful tactics from successful startups — 1 new idea, every week.

By Tom Orbach

· Over 9,000 subscribers

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💥 Buzz Generation

🌎 Brand Awareness

🧲 Acquisition

🌈 Monetization

The marketing playbook for the 1%

Click here and I'll prove it with 120 out-of-the-box ideas

Aug 1, 2023 •

103

Most Popular

Play this 'chicken game' with your audience 🥚

Feb 2 • Tom Orbach

59

The WEIRD community model that actually works (10x better) 🧨

Mar 8 • Tom Orbach

35

The BIGGEST Marketing Ideas of 2024 🔥 (cheat sheet)

Jan 5 • Tom Orbach

28

The ONLY marketing tactic this $10B unicorn is using 👉

Feb 23 • Tom Orbach

36

New

Top

Community

The April Fools virality playbook for fearless marketers 🤡

5 creative ways to generate buzz on April Fools' Day this year

Mar 15 •

21

The WEIRD community model that actually works (10x better) 🧨

Don't start a customer community... Do this instead

Mar 8 •

35

The biggest lesson I learned in entrepreneurship 📕

My 10+ years of experience were a rollercoaster, but one lesson stuck with me: a great product practically SCREAMS how to show it off. This lesson is…

Mar 1 •

21

The ONLY marketing tactic this $10B unicorn is using 👉

How a user-generated content (UGC) gallery can help you build truly loyal communities

Feb 23 •

36

I hit #1 on Product Hunt… here’s how I guaranteed my win 🏆

NO ONE is talking about this secret online

Feb 16 •

29

How to hijack the Super Bowl’s buzz on a budget 🏈

The new trend of 'Anti Super Bowl' you should know before February 11

Feb 9 •

24

Play this 'chicken game' with your audience 🥚

Please don't read this article.

Feb 2 •

59

10 quick wins for marketing teams 🦸

Low cost, low effort tactics with good ROI

Jan 31 •

9

How to WOW your audience with 'surprise-driven' marketing 🎁

The unexpected edge of marketing with curiosity & hidden elements

Jan 26 •

18

Marketing Ideas

Marketing Ideas

Get the most powerful tactics from successful startups — 1 new idea, every week.

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The article is about a newsletter called 'Marketing Ideas' by Tom Orbach, offering powerful tactics from successful startups. The newsletter has over 9,000 subscribers and provides weekly marketing ideas. It includes sections on buzz generation, brand awareness, acquisition, retention, monetization, and bonuses. The author shares various marketing strategies and tactics, such as playing a 'chicken game' with the audience, implementing a unique community model, and revealing the biggest marketing ideas of 2024. The newsletter also discusses the marketing tactics used by a $10 billion unicorn company and provides insights on creating viral campaigns, like an April Fools' Day virality playbook. Tom Orbach shares his entrepreneurial experiences and lessons learned, emphasizing the importance of showcasing a great product effectively. The newsletter aims to provide innovative and effective marketing ideas for its readers.