MAD Academy - MAD

Content

Think of it as mise en place for your future.

If you’re a chef, cook, sommelier, server, bartender, manager, entrepreneur, or anyone else working in hospitality, MAD Academy is for you. Our courses in effective leadership and environmental sustainability offer the tools and inspiration you need to bring about positive change in your business and the world at large.

MAD Academy takes full advantage of its location in Copenhagen (itself a leader in the fields of cuisine and the green transition) and is taught by luminaries in the fields of gastronomy, science, business, and the arts. The program builds on a decade of experience in envisioning and shaping a better food future and offers an immersive and hands-on experience, inspiring students with radical hope while providing practical tools for impact.

Today, MAD’s alumni network includes over 1,000 Academy graduates in 60 countries who are doing bold, creative work to shape the hospitality industry of tomorrow.

The important stuff you didn’t learn in culinary school 

Preparation for a career in hospitality usually focuses on creativity and deep training in a craft. Less targeted are the skills needed to successfully lead a team and build a resilient business. Our Leadership & Business course fosters a new paradigm where caring for people and financial health are valued alongside passion and craft. You’ll level up your leadership skills, learn sound financial habits, and walk away with a toolbox for creating a workplace environment where all staff can thrive.

Satisfying your hunger for planet-positive change

From reducing food waste to making conscious choices about what we serve, hospitality can change the way the world eats. Our Environment & Sustainability course helps shape the hospitality of tomorrow by teaching businesses how to reduce their environmental impact and regenerate the natural world that feeds us.  You’ll leave equipped to critically evaluate and reduce the carbon footprint of your business, and fueled with inspiration from innovators in the field to make a meaningful difference.

Bespoke programs for teams and businesses

Our custom programs leverage our unique knowledge and experience in hospitality to help businesses address today’s most pressing challenges, from carbon footprints to workplace cultures. Our courses empower businesses to make real positive change with expert knowledge, practical tools and inspiration from some of the industry’s leading chefs, entrepreneurs, academics and activists.

Designed to inspire creative thinking, cultivate better leadership, and strengthen environmental stewardship, we offer a range of tried and tested courses, such as single lectures, half-day workshops and two-day events. Or we can curate a bespoke program to meet your specific organizational needs.

Reach out for more information.

Summary
MAD Academy offers specialized courses for professionals in the hospitality industry, focusing on effective leadership and environmental sustainability. Located in Copenhagen, a hub for innovative cuisine and green practices, the academy draws on a decade of experience to inspire positive change in the food sector. The Leadership & Business course emphasizes the importance of caring for people and financial health, equipping participants with essential skills to lead teams and foster a thriving workplace. Meanwhile, the Environment & Sustainability course teaches how to minimize environmental impact and promote sustainable practices in hospitality. With over 1,000 alumni across 60 countries, MAD Academy aims to reshape the future of the industry through practical tools and inspiration from leading experts. Additionally, the academy offers bespoke programs tailored to address specific challenges faced by businesses, enhancing creative thinking, leadership, and environmental stewardship. Courses range from single lectures to multi-day workshops, providing flexible options for organizations seeking to implement meaningful change.